The Health and Beauty retail space demands flawless execution of its campaigns. With frequent promotions, vast product lines and diverse store locations, it can be hard for marketing teams to keep up.
Rule’s Multiply Ai turns a single brief line into all required content covering promotions, formats, store variations, currencies and more.
With so many locations, regions and store layouts, mistakes are bound to happen. That’s why we built Rule AI, an intelligent safety net designed to catch mistakes before they hit production. Our platform instantly scans your campaign briefs and creative assets—including static imagery and video—to flag contradictions and brand inconsistencies. With Rule AI handling the technicalities, you’re free to focus on what matters most: creating great content.
Rule uses Ai to enrich your existing retail data, turning it into campaign-ready content in seconds. Different store layouts? Channels that need various formats? No problem, Rule encompasses all of this to produce a full, distribution-ready retail campaign.
Rule is designed to easily integrate with other platforms ensuring it can seamlessly slot into your existing martech stack.
Rule’s centralised hub keeps all feedback under one roof, ensuring an efficient and clear audit trail throughout the approval process. Following stakeholder reviews, Rule can dynamically amend all variations instantly.





Your campaigns can move faster! Ready to rule the future of retail marketing? Automate your campaigns and reclaim your team’s time and scale production, on time, on brand, AND on budget.