Scale
Scale retail marketing, effortlessly. Multiply takes care of resizing, reformatting, and localisation automatically.
Our Multiply AI is at the core of the Rule platform, designed to solve the time consuming act of producing hundreds of content variations. Generate on-brand, localised assets in an instant. Instead of creating countless individual assets manually, your marketing team can input one top-level concept and scale it across multiple size variations, price bands, languages and regions.
Eliminate manual design and localisation bottlenecks; your team can achieve instant global scale on campaigns no matter the market. With centralised site data, Multiply can extract your unique business logic and apply it to asset variations, ensuring your creative is regionally relatable with the correct messaging, product, emotional intent and pricing for its specific store location.
With so many locations, regions and store layouts, mistakes are bound to happen. That’s why we built Rule AI, an intelligent safety net designed to catch mistakes before they hit production. Our platform instantly scans your campaign briefs and creative assets—including static imagery and video—to flag contradictions and brand inconsistencies. With Rule AI handling the technicalities, you’re free to focus on what matters most: creating great content.
See how some of the best known brands in the world are benefitting from Rule
Rule is built with public APIs meaning the system is absolutely ready to integrate with other technologies. We integrate already with a number of other platforms, and are able to work within, alongside and joined up with your existing stack.
Rule’s customer support teams are on hand to help at all times. We pride ourselves on fast, reliable and helpful support. We monitor real-time for errors and pro-actively provide support and assistance where needed.
No. Rule is usually configured and running within 6 weeks, which means that your team is feeling the benefit of Rule’s automation very quickly!
Route Thirty Six Ltd who developed Rule is an ISO 27001 accredited business that maintains high standards of information security. We are regularly audited by independent bodies to ensure that these standards are maintained.
Yes, our clients continue to own their data within Rule.
Yes! Multiply has been developed to be customisable for different retailers with different content adaptation needs.
Absolutely not. Rule is an optimised platform that can create content at high speed. Every piece of content is different depending on the templates, but typically Rule can create thousands of assets in seconds.
The templates are built during the deployment process by our internal development team. They can be edited in future as required, and our developers have many useful tricks for allowing retailers to alter the ‘look & feel’ of templates without much work or delay.
Your campaigns can move faster! Ready to rule the future of retail marketing? Automate your campaigns and reclaim your team’s time and scale production, on time, on brand, AND on budget.
