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FMCG/Grocery

Simply brief the top level concepts and hit 'Multiply'.

Fashion/Sports

Powered by AI, Rule turns top level campaign concepts into all the variations you need.

Health & Beauty

Generate marketing materials automatically from pre-designed templates.

Hospitality

easily upload, review, markup and approve campaign content.

Home / Electronics / Speciality

easily upload, review, markup and approve campaign content.

enquiries@rule.tech
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Retail Marketing

Create content at scale, automate briefing and allocations, Multiply your top level concepts into fully fledged campaigns with Rule.

Automated Content Creation

Automatically generate retail marketing content at scale.

Proofing

Upload, review, markup and approve content.

Multiply

Powered by AI, Multiply turns top level campaign concepts into all the variations you need across your estate.

FMCG/Grocery

FMCG/Grocery retailers are fast paced and often highly promotional. See how Rule automates the production of content, briefs, distribution details and more.

Fashion/Sports

Use data to drive your visual merchandising, maximising it's impact and ROI. See how Rule is helping major fashion retailers to achieve this.

Health & Beauty

Automated content generation, briefing and distribution for H&B retailers with Rule.

Hospitality

Hospitality estates are complex, often with price banding and differing formats. See how Rule manages this for you.

Home / Electronics / Speciality

See how Rule automates content, briefs, distribution details and more.

Agility for FMCG and Grocery Marketing

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Fast-Paced Retail: Mastering the Grocery & FMCG Market

The fast-paced world of FMCG and grocery demands agility. Rule empowers your business to respond to market changes with speed and precision.  Automate campaign creation, content production, and targeted distribution, all while ensuring brand consistency and maximising impact.

This is why M&S, Superdrug, Post Office and many more High St names are powering their retail marketing deliverables with Rule.

Instant Campaigns from Existing Data

Turn promotional data into ready-to-go marketing campaigns in seconds.

Centralised Site Data

Easily manage site data with our digital twin.

Automated Content Creation

Generate content automatically from pre-designed templates based on your business's customised rules.

Streamlined Content Approval

Upload, review, and approve campaign content with ease.

Precision Targeting

Target content to specific locations based on any data - demographics, sales, product ranging, store fixtures, regionalisation and more.

Campaign Insights

Identify marketing gaps, avoid promotion clashes, and gain a comprehensive view of all active materials across your entire estate.

Easy Integrations

Rule is easily integrated into your existing tech stack.

Visual Reports

Automatically output beautifully crafted visual reports of your campaigns.

“This is like being in a rocket ship”

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“It's game changing”

This 'Top 4' UK supermarket identifies promotional clashes and gains other unprecedented insights with Rule

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Retail Changes at Pace, Rule Keeps Up

Last-minute changes? No problem. Update entire campaigns in seconds with Rule.

Intelligent Promotion Planning

Control your promotions. Avoid clashes in imagery or offers and ensure all gaps are filled. See what's live across your estate or in any single store at any one time.

Case Studies

See how some of the world's biggest retailers are benefitting from Rule.

Automation at Scale

Superdrug Automates Content Production in partnership with Rule and ITG
View the case study

Not Just Any Marketing Technology

“What would have taken two of my team a week to do, they were able to do in a day... and it’s only going to get faster”
View the case study

Automated Content Creation

Nike Sprints Ahead with Automated Content Production and Delivery Using Rule
View the case study
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