Data-Driven Automation for Retail Marketing

Automate Your Entire Retail Marketing Workflow

Instant Campaigns from Your Existing Data

Turn promotional data into ready-to-go marketing campaigns in seconds. Rule  integrates with POS, planogram, and fulfilment systems taking existing product and offer information to generate personalised, on-brand assets.

Centralised Site Data

Easily manage site data with our digital twin.

Automated Content Creation

Generate content automatically from pre-designed templates based on your customised business rules.

Streamlined Content Approval

Upload, review, and approve studio campaign content with ease.

Precision Targeting

With Rule it's simple to target content to specific locations based on demographics, sales, product ranging, store fixtures, regionalisation or any other data.

Campaign Insights

Identify marketing gaps, avoid promotion clashes, and gain a comprehensive view of all active materials across your entire estate.

Easy Integrations

Rule is easily integrated into your existing tech stack.

Visual Reports

Automatically output beautifully crafted visual reports of your campaigns.

“This is like being in a rocket ship”

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“It's game changing”

This 'Top 4' UK supermarket identifies promotional clashes and gains other unprecedented insights with Rule

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Retail Changes at Pace, Rule Makes it Easy

Last-minute changes? No problem. Update entire campaigns in seconds with Rule.

Nike applied Rule's automated content creation to produce 5000 pieces of content in 15 different languages for their stores across EMEA.

Automated Content Creation

“Rule transformed the way we build in-store marketing campaigns at Post Office. It has reduced the time it takes from 3 days, to a matter of hours”

“It is allowing us to create more complex campaigns than we did before”

“Rule has reduced errors to 0%”

“This isn't a paid for review, it's a true, honest review of a product which has made my job so much easier! Thank you!”

Intelligent Promotion Planning

Control your promotions. Avoid clashes in imagery or offers and ensure all gaps are filled. See what's live across your estate or in any single store at any one time.

Case Studies

See how some of the world's biggest retailers are benefitting from Rule.

Automation at Scale

Superdrug Automates Content Production in partnership with Rule and ITG

Not Just Any Marketing Technology

“What would have taken two of my team a week to do, they were able to do in a day... and it’s only going to get faster”

Automated Content Creation

Nike Sprints Ahead with Automated Content Production and Delivery Using Rule